Biology Prints
Story:
Biology Prints provides affordable, top-quality canvas prints of microscopic slide images to all biology enthusiasts. They are passionate about all things microscopic and meld the worlds of science and art using innovative methods. Started by a medical student who created a photographic method of digitizing slides and converting them into art, Biology Prints is creating a name for themselves. Their dedication to biology and art has driven them to new heights as a company as they see it, Biology Prints is just warming up.
Problem:
Biology Prints needed a way to make sure biology enthusiasts were aware of their product and brand. They also needed a fully functional shopping experience online as well as brand awareness and a marketing strategy.
Solution:
On the Top Search created a website for Biology Prints that was clean, modern, and functional – taking their audience from “curious” to customer. On the Top Search also created a series of videos that were used as ads to drive traffic to the website and generate sales. Their online store, website, content creation, and social media marketing has paved the way for Biology Prints to sell more canvases in the last year than in the first 3 years of operation combined. Using proven methods and data-driven marketing, On the Top Search has helped propel the brand from a great product to a thriving business.